Snapchat has become one of the most popular social media platforms, especially among teenagers and young adults. With its fun filters, disappearing messages, and “Stories” feature, Snapchat offers a unique way for users to share moments and connect with friends. One of the many acronyms used on Snapchat is “LMS.” But what exactly does LMS mean on Snapchat?
What Does LMS Stand For on Snapchat?
LMS stands for “Like My Story” on Snapchat. It is an acronym used by Snapchatters to request that their friends like or view their Snapchat Story. A Snapchat Story is a collection of snaps (photos or short videos) that are shared with all of a user’s friends and are available for 24 hours. Snapchatters can post multiple snaps to their Stories throughout the day to share their experiences. By adding “LMS” to a Snapchat Story, a user is asking their friends who view the Story to show appreciation by tapping on the “like” icon. LMS is essentially soliciting engagement from friends and followers.
The Purpose of Using LMS on Snapchat
There are a few key reasons Snapchatters use the LMS acronym:
- Validation – LMS allows users to quantify how many friends liked their Story. The number of likes provides social validation and reinforces popularity.
- Engagement – LMS prompts friends to be active viewers instead of passive watchers. Tapping “like” shows the user that their friend enjoyed their Story.
- Virality – Stories with high engagement can go “viral” within a Snapchatter’s friend group. LMS helps increase visibility and reach.
- Vanity Metrics – LMS scores provide Snapchatters with measurable social media vanity metrics like views and likes.
Overall, LMS taps into the human desire for approval and connection. For teens and young adults especially, LMS provides instant gratification and a pseudo-quantifiable measure of popularity.
How LMS Works on Snapchat
Using LMS on Snapchat is simple:
- Create and post a Snapchat Story as usual.
- Add text or a sticker that says “LMS” anywhere on the Snap. This tells friends you want them to like your Story.
- Friends who view your Story can tap the “like” heart icon to show appreciation.
- Check who liked your Story and total LMS score by going to your Story settings.
Snapchatters can get creative with LMS captions, like “LMS for a shoutout!” or “LMS if you want to be my best friend!” to incentivize engagement.
LMS Scores on Snapchat Stories
When a Snapchatter posts an LMS request on their Story, friends can respond by liking the Story. Snapchat tracks these likes in the form of an LMS score. For example, if a Story received 300 views and 150 likes, the LMS score would show “300/150.”The first number indicates the total views, and the second number is the total likes. A higher like percentage indicates the Story resonated with viewers. Snapchat does not display LMS scores publicly, only to the user who posted the Story. This allows them to track engagement privately.
Using LMS Appropriately on Snapchat
While LMS has become commonplace on Snapchat, there are some best practices users should keep in mind:
- Use sparingly – Refrain from using LMS in every Story, or it will lose its effectiveness. Reserve it for your best content.
- Avoid desperation – Limit excessive LMS posts begging for validation as it looks insecure.
- Foster genuine engagement – LMS should facilitate conversation, not just accumulate vanity metrics.
- Consider your audience – Know if your friends will appreciate or be turned off by LMS requests.
- Don’t rely on it – Your self-worth shouldn’t be tied to LMS scores. Focus on sharing your authentic self.
The Evolution of LMS
LMS originated on Snapchat but has expanded to other social platforms over time. For example, “Like My Pic” is used on Instagram, and “Like My Post” is common on Facebook. However, LMS remains most prevalent on Snapchat since Snapchat Stories are ephemeral, and engagement has to happen at the moment. The temporary nature of Snapchat also means LMS scores reset daily rather than accumulating over time. As social media evolves, it’s likely innovative new variations of LMS will emerge across platforms. However, the underlying human desire for acknowledgment and validation that LMS taps into will remain constant.
Now you know LMS stands for “Like My Story” and is a popular acronym used on Snapchat to request engagement on posted Stories. It satisfies users’ craving for social validation. But LMS should ultimately facilitate meaningful connections, not just superficial vanity metrics.